by Andrew Wilson | Dec 3, 2024 | Market Insights
De Beers has announced a 15% reduction in diamond prices amid significant market challenges, including decreased natural diamond production and a slump in luxury spending due to economic instability. Factors such as inflation, a weakened Chinese market, and supply... 
by Andrew Wilson | Dec 3, 2024 | Market Insights
De Beers has made significant strategic adjustments by implementing a price reduction exceeding 10% across its diamond portfolio, signaling an end to its long-held price floor strategy. This response comes amid weak demand, inflation pressures, and the rising... 
by Andrew Wilson | Dec 2, 2024 | Diamond Education & Guides
How to Spot Genuine Natural DiamondsRecognising natural diamonds involves a keen eye and understanding the subtle differences between authentic stones and their enticing imitators. Here are some key methods to help you distinguish real diamonds: Recognising natural... 
by Andrew Wilson | Dec 2, 2024 | Diamond Education & Guides
You’re about to uncover a new way to shop for diamonds—one that blends tradition with modern convenience. Choosing the perfect stone from home means understanding more than just the 4Cs; it involves traversing virtual try-ons, comparing prices, and making... 
by Andrew Wilson | Nov 29, 2024 | Diamond Care Guide
You've probably got diamonds so dazzling, they could blind someone in the right light, but keeping them that way might feel like a full-time job. Let's talk about making that sparkle last without spending every waking moment worrying about it.Handling...
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