by Andrew Wilson | Dec 16, 2024 | Market Insights, All About Diamonds
In 2024, diamond prices dipped by approximately 3-4%, as the industry contended with oversupply and evolving consumer preferences. The reduction in demand for both rough and polished diamonds, compounded by high inflation and economic fears, led to downward price... 
by Andrew Wilson | Dec 16, 2024 | Diamond Education & Guides
When you think about purchasing diamonds, the thought of doing it online might seem daunting initially. However, the process from click to sparkle can be surprisingly advantageous. You gain access to a vast selection, often finding prices considerably lower than those... 
by Andrew Wilson | Dec 13, 2024 | Diamond Education & Guides
Practical Ways to Identify Genuine Natural Diamonds Identifying genuine natural diamonds involves a combination of simple tests and professional evaluations. Here’s how you can confidently determine if a diamond is real: The most common at-home test involves... 
by Andrew Wilson | Dec 11, 2024 | Blog, Eco-Friendly Diamond Jewellery, Imitation and Synthetic Diamonds
Millennials and Gen Z are pivotal in driving the shift towards ethical, lab-grown diamonds, fueled by their prioritization of sustainability and social responsibility. These demographics favor diamonds with a considerable reduced carbon footprint, emitting comparably... 
by Andrew Wilson | Dec 9, 2024 | Diamond Education & Guides
How to Identify Authentic Natural Diamonds at Home When assessing the authenticity of a diamond, several simple methods can be employed at home, alongside professional advice for a more comprehensive evaluation. Observe the Stone’s Brilliance A true diamond... 
by Andrew Wilson | Dec 9, 2024 | Diamond Education & Guides
Imagine you’re searching for an engagement ring and stumble upon a stunning diamond at a fraction of the price offered by local jewellers. The online diamond market is full of opportunities, but it’s easy to feel overwhelmed by the sheer volume of options...
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