by Andrew Wilson | Nov 18, 2024 | Diamond Education & Guides
Understanding Diamond Value: The 4Cs Explained Grasping the value of diamonds involves understanding four key factors known as the 4Cs: Cut, Colour, Clarity, and Carat Weight. Cut: This refers to how well a diamond has been shaped and polished. A well-cut diamond... 
by Andrew Wilson | Nov 15, 2024 | Diamond Care Guide
Did you know that nearly 80% of people don't clean their diamond jewelry as often as they should? It's true, and it's likely your sparkling treasures aren't getting the care they deserve.Keeping your diamonds dazzling involves more than... 
by Andrew Wilson | Nov 8, 2024 | Diamond Care Guide
Ever wondered if there's a secret to keeping your diamond jewelry just as dazzling as the day you got it? You're not alone. Let's face it, we all want our diamonds to sparkle without having to constantly run to a professional.The trick lies in a... 
by Andrew Wilson | Nov 1, 2024 | Diamond Care Guide
Ever wondered if there's a magic trick to keeping your diamond jewelry sparkling like new?Well, it's not rocket science, but there are a few insider tips you've gotta know.Handling your bling sparingly is key because, believe it or not,... 
by Andrew Wilson | Oct 25, 2024 | Diamond Care Guide
Ever wondered if that old wives' tale about keeping your diamond jewelry in sparkling condition with just soap and water holds any truth? Well, you're in for a surprise.As a gem aficionado, you know your precious stones deserve more than just a... 
by Andrew Wilson | Oct 18, 2024 | Diamond Care Guide
Diamonds may last forever, but their sparkle doesn't maintain itself, you know? It's like owning a luxury car but never taking it for a wash; eventually, it's going to lose some of its shine.Now, I've got some expert tips up my... 
by Andrew Wilson | Oct 11, 2024 | Diamond Care Guide
You might think keeping your diamond jewelry shining bright is a challenging task, but it's simpler than you'd imagine. Handling your precious pieces less often is a good start, as it minimizes dirt buildup.When it comes to cleaning, a bit of mild... 
by Andrew Wilson | Oct 11, 2024 | Sustainable Lab-Grown Diamonds
Cultured diamonds, created in labs through HPHT (High Pressure High Temperature) and CVD (Chemical Vapor Deposition) techniques, provide a sustainable alternative to traditional mined diamonds. These lab-grown diamonds often equal or exceed... 
by Andrew Wilson | Oct 7, 2024 | Sustainable Lab-Grown Diamonds
Cultured diamonds, known for their ethical origins, offer notable environmental benefits compared to natural gems. These lab-grown diamonds significantly reduce carbon emissions, use less water, and minimise land disruption, helping to safeguard... 
by Andrew Wilson | Oct 4, 2024 | Diamond Care Guide
Ever heard the saying, 'A diamond is forever'? Well, keeping it sparkling forever is where the real challenge lies. You've probably noticed how your diamond jewelry doesn't quite have the same gleam as when you first laid eyes on it....
